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Businesses welcome the Japan's Reiwa Era { 37 images } Created 1 May 2019

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  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 017.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 021.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 029.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 030.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 039.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 044.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 051.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 054.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 080.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 066.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 082.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 068.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 083.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 088.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 089.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 108.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 102.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. At Tokyo's Bic camera, one of the nation's largest electronic retailer, they were offering prizes, gifts and specially priced "fukubukuro" or lucky bags with deeply discounted mystery items contained within. Their slogan for this campaign was "Happy New Era" and the Kanji characters for Reiwa were displayed everywhere, including the back of employees' shirts. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Bic Camera Reiwa greeting 114.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, the Tokyo confectioner Fairycake Fair is offering a ten cupcake "Baked Reiwa" set with various toppings including the Japanese kanji characters for Reiwa (pink w/white kanji), Heisei (yellow w/white kanji) and a cherry top mimicking the Japanese flag. Some are also adorned with gold flakes. The price for this set is ¥3000 ($27). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Fairy Cake Reiwa cupcakes 002.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, the Tokyo confectioner Fairycake Fair is offering a ten cupcake "Baked Reiwa" set with various toppings including the Japanese kanji characters for Reiwa (pink w/white kanji), Heisei (yellow w/white kanji) and a cherry top mimicking the Japanese flag. Some are also adorned with gold flakes. The price for this set is ¥3000 ($27). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Fairy Cake Reiwa cupcakes 003.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, the Tokyo confectioner Fairycake Fair is offering a ten cupcake "Baked Reiwa" set with various toppings including the Japanese kanji characters for Reiwa (pink w/white kanji), Heisei (yellow w/white kanji) and a cherry top mimicking the Japanese flag. Some are also adorned with gold flakes. The price for this set is ¥3000 ($27). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Fairy Cake Reiwa cupcakes 013.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, the Tokyo confectioner Fairycake Fair is offering a ten cupcake "Baked Reiwa" set with various toppings including the Japanese kanji characters for Reiwa (pink w/white kanji), Heisei (yellow w/white kanji) and a cherry top mimicking the Japanese flag. Some are also adorned with gold flakes. The price for this set is ¥3000 ($27). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Fairy Cake Reiwa cupcakes 010.jpg
  • May 1, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. This includes Coca Cola Japan which issued a three can commemorative set for ¥500 ($4.50) only available between 4/27 to 5/6. The package is also adorned with the kanji characters "Reiwa Konichiwa" (Hello Reiwa) and Heisei Arigato (Thanks Heisei). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" began May 1, 2019 when Crown Prince Naruhito ascended the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Coca Cola Reiwa cans 011.jpg
  • May 1, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. This includes Coca Cola Japan which issued a three can commemorative set for ¥500 ($4.50) only available between 4/27 to 5/6. The package is also adorned with the kanji characters "Reiwa Konichiwa" (Hello Reiwa) and Heisei Arigato (Thanks Heisei). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" began May 1, 2019 when Crown Prince Naruhito ascended the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Coca Cola Reiwa cans 002.jpg
  • May 1, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. This includes Coca Cola Japan which issued a three can commemorative set for ¥500 ($4.50) only available between 4/27 to 5/6. The package is also adorned with the kanji characters "Reiwa Konichiwa" (Hello Reiwa) and Heisei Arigato (Thanks Heisei). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" began May 1, 2019 when Crown Prince Naruhito ascended the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Coca Cola Reiwa cans 016.jpg
  • May 1, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. This includes Coca Cola Japan which issued a three can commemorative set for ¥500 ($4.50) only available between 4/27 to 5/6. The package is also adorned with the kanji characters "Reiwa Konichiwa" (Hello Reiwa) and Heisei Arigato (Thanks Heisei). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" began May 1, 2019 when Crown Prince Naruhito ascended the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Coca Cola Reiwa cans 017.jpg
  • May 1, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, a numbered of business ushered in the new era with special promotional campaigns. This includes Coca Cola Japan which issued a three can commemorative set for ¥500 ($4.50) only available between 4/27 to 5/6. The package is also adorned with the kanji characters "Reiwa Konichiwa" (Hello Reiwa) and Heisei Arigato (Thanks Heisei). As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" began May 1, 2019 when Crown Prince Naruhito ascended the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Coca Cola Reiwa cans 005.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 005.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 008.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 009.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 022.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 011.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 015.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 026.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 028.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, an alcohol beverage store within Tokyo Station posted a message "arigato Heisei" (thank you Heisei) above their sake section on the last day of the Heisei Era. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Sake shop Heisei Sayonara 005.jpg
  • April 30, 2019, Tokyo, Japan: As Japan enters the Reiwa Era, many publishers took the opportunity to publish books, calendars and magazines about the Japanese Imperial family and the Heisei Era. At the Maruzen book store in Central Tokyo, a special section was set-up to sell these titles, common at bookstores across Japan. As Japanese Emperor Akihito abdicated the Chrysanthemum Throne, this brought an end to the Heisei Era (Jan. 8, 1989 to Apr. 30, 2019). The new era called 'Reiwa" begins May 1, 2019 when Crown Prince Naruhito ascends the throne. The two kanji characters "'rei" and "wa" can be translated as either "fortunate harmony" or "peace in harmony" and were taken from a stanza about plum blossoms in Man’yoshu, a collection of Japanese poetry written sometime after 759. Japanese calendars years are based upon the reigns of it's emperor's.
    Maruzen Books Reiwa section 023.jpg